Build Your Brand Kit

A Step-by-Step Video Course That Walks You Through Building a Beautiful, Strategic Brand Kit—Start to Finish.

Early Enrollment

You can increase the revenue by up to 23% if you maintain a consistent brand presentation in marketing collateral

For a complete brand identity, it’s not just the logo that matters.

Unlike other online branding courses, this course goes way beyond theory and give you the insider tools, cost-effective hacks and hands-on, step-by-step guidance to create your organization's brand identity system using the tried and true methods that we use every day at our agency.

Together you'll finish this course with:

  • A finished brand story, mission statement, value proposition statement and more
  • Content ideas for social media, emails and beyond
  • Copywriting for your website to convert more customers
  • Clever business branding hacks
  • Best free or minimal cost ways to build your business brand
  • Practical guidance and step-by-step tools and resources
  • Tips for creating an effective visual style guide

Get immediate access to our 24-page branding workbook included.


Your Instructor


Mani O'Brien
Mani O'Brien

With 20 years of experience in branding and more than 1,000 published articles on graphic design trends, I specialize in building brands that are as impactful as they are beautiful. I hold degrees in magazine journalism and brand design, and I’ve hands-on developed brand marketing strategies for hundreds of purpose-driven companies—helping them clarify their voice, grow their reach, and deepen their impact.

As a product director and marketing expert, I plan and launch complex, conversion-focused digital experiences—from mobile apps and websites to integrated campaigns—always grounded in data, creativity, and values.

My work spans fintech, nonprofits, higher education, ecommerce, and D2C, with a consistent throughline: driving meaningful change through thoughtful brand strategy.

I’m a committed advocate for human rights and reproductive justice, and I use my skills to support organizations building a more equitable future.

Expertise

  • Brand strategy & creative direction
  • UX/UI design & user behavior analysis
  • Integrated marketing & content strategy
  • Data & analytics planning
  • Conversion optimization & goal tracking
  • Funnel design & digital journey mapping
  • Agile project leadership (scrum)
  • Digital experiences: mobile apps, web platforms, chat, and responsive sites

Frequently Asked Questions


When does the course start and finish?
The course starts in Fall 2025 and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you truly made the effort to develop your branding using the tools provided (including our 24-page workbook) and you're still unsatisfied with your purchase, contact us within the first 30 days of purchase and we will give you a full refund.

Get started now!